Location: Los Angeles, California

Friday, July 18, 2008

Rich Dark Knight?

So, just how much will The Dark Knight make this weekend? I've been hearing estimates ranging from $100 million to $153 million. The largest weekend tally belongs to Spider-Man 3 (sigh), which grossed $151 million.

Does The Dark Knight have the stuff to break the record? I think not. For one thing, the movie is 150 minutes long, which will limit the amount of screenings per day. Second, it's dark and brutal, unlike the Spider-Man films, and that will limit its appeal to women and parents with young children.

But, if the amount of sold-out midnight screenings are any indication (or the massive line of people that gathered at Virgin Megastore to get the autographs of composers Hans Zimmer and James Newton Howard), this film is going to do very, very well.

My guess: $125 million. What's yours?


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